MANAGEMENT OF THE GRAPHIC CHAIN

Optimise and personalise your print communication

Pertinent advice on end-to-end graphics chain management

Not familiar with the terms "modern coated", "stitched brochure" or "embossing"? Trust our experts to help you choose the technical characteristics that will make your printed materials qualitative, durable and memorable. Format, type of paper, weight, finishing, finishing: our production office and our art directors offer you the best options according to your brand universe and the budget dedicated to your print communication operations.

Whether you need toprint your stationery or paper mailings, or whether you need to work on complex issues such as the manufacture of elements for a customised trade fair stand, Markaltis will guide you in the creation of quality communication media.

Markaltis supports you in your projects

Design of communication materials

To propose graphic and editorial concepts that are consistent with your communication objectives and the media to be created, then to translate them into print media by relying on a mastery of the codes and constraints associated with each type of medium. This expertise in print communication is important to serve the objectives of your campaigns, for example by making a 4×3 display easier to read and remember, by optimising the layout of a product catalogue, or by integrating eye-catching fluorescent ink into your flyers!

Our graphic designers create and lay out your communication tools in accordance with your graphic charter and specifications. Once the files for your communication media have been validated, they are prepared for use by printers, in compliance with the rules of graphic arts. We guarantee to avoid any resolution problems in order to obtain quality printing, including on large formats.

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Sourcing of service providers and negotiation

Our team takes care of the call for tenders and the study of the proposals, in order to select the most relevant printer in relation to your printing needs. To do this, we look at their ability to meet your requirements(machinery, printing techniques, etc.), the quality of their work and the competitiveness of their offer.

The offer we present to you is considered to be the most advantageous based on your constraints and the priority of your criteria: price, deadlines, quality, etc. It is the result of negotiations conducted by our team with the selected printer. It takes into account the budget allocated for the production of the communication materials.

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Follow-up of print projects

Signing off on proofs and plotters, monitoring the schedule, quality control: delegate the entire monitoring of your print communication projects to Markaltis. As guarantors of budgets and deadlines, our project managers are your dedicated contacts and centralise information to ensure that your materials are correctly printed and delivered to the right place at the right time.

If necessary, Markaltis can intervene beyond the delivery of your printed communication media and manage the routing part. From the selection of service providers to the control of the reception in the mailbox, our team ensures the continuity of your direct marketing project and the respect of the planning.

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Printing documents is a must

Over the last decade, new information and communication technologies have profoundly changed marketing techniques. Nevertheless, printing marketing documents and communication media is still an essential part of a promotional approach. Stationery, posters, publishing, direct marketing: print documents still have a bright future ahead of them.

Less intrusive and more memorable, print communication seems to have an emotional relationship with consumers, who trust print advertising more than digital communications. Because they are tangible, can last over time and are accessible to everyone, print documents are essential communication media for asserting your visual identity, presenting your company, providing your sales staff with sales aids or presenting your achievements.

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Case Study

Examples of projects & achievements

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  • 11-11bis rue Christophe Colomb
    75008 PARIS

  • Hours of operation :
    Monday to Thursday: 9:00 am - 6:00 pm
    Friday: 9:00 am - 5:00 pm

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